Readers of the Diocese in Europe are encouraged to engage with social media


Nick Clarke, the Senior Communications Officer for the Church of England, addressed the Readers' Conference on Sunday 17 June and issued two challenges to Readers as persons trained in the communication of the Gospel: Prepare two press releases a year, to get the news of the Church's life and witness out into the world; and engage with social media.

As a trained radio broadcaster and journalist, he gave a quick instruction on how to prepare effective press releases using a very simple format. He also proposed that "the greatest mission opportunity of the 21st century is to engage social media".

A lively discussion ensued about the use of websites, blogs, facebook, twitter, flickr and other social media to get the Church's message out into the world.

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